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social campaign management
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influencer activaation
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cross-promotion
strategy
Campaign Goal
Supercharge Columbia Pictures’ 100th anniversary with a buzzworthy social media sweepstakes that captivated audiences, ignited nostalgia, and drove massive engagement.
Key Strategies
Scroll-Stopping Content
Partnered with an agency to create an eye-catching social asset, reaching 4.8 million+ people and driving quiz participation.
IP-Powered Engagement
Designed 12 Instagram Story assets featuring Spider-Man, The Equalizer, The Karate Kid, Ghostbusters, and more amassing 17 million views.
Influencer Amplification
Strategically selected creators to drive 51,000+ quiz completions, maximizing reach and audience connection.
social graphic


A Century in Film, Celebrated in the Digital Age – Bringing 100 Years of Columbia Pictures to Millions Through Engaging, Nostalgic, and High-Impact Storytelling.
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