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social campaign management

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influencer activaation

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cross-promotion
strategy

Campaign Goal

Supercharge Columbia Pictures’ 100th anniversary with a buzzworthy social media sweepstakes that captivated audiences, ignited nostalgia, and drove massive engagement.

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Key Strategies

Scroll-Stopping Content 

Partnered with an agency to create an eye-catching social asset, reaching 4.8 million+ people and driving quiz participation.

IP-Powered Engagement 

Designed 12 Instagram Story assets featuring Spider-Man, The Equalizer, The Karate Kid, Ghostbusters, and more amassing 17 million views.

Influencer Amplification

Strategically selected creators to drive 51,000+ quiz completions, maximizing reach and audience connection.

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A Century in Film, Celebrated in the Digital Age – Bringing 100 Years of Columbia Pictures to Millions Through Engaging, Nostalgic, and High-Impact Storytelling.

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