influencer engagement

.

experiential marketing

.

content capture

Purple Carpet & Influencer Activation

At the Harold and the Purple Crayon premiere, I supported the influencer team in creating a vibrant, interactive experience for young creators. From capturing light event coverage to encouraging kid influencers to bring Harold’s world to life by painting over a custom mural, I helped make the purple carpet pop-up an unforgettable, hands-on celebration of creativity.

Key Strategies

Influencer Engagement

Event Coverage

Capturing fun, shareable moments for social media.

On-site Coordination

Encouraging authentic participation in brand activations.

Ensuring a smooth, engaging experience for attendees.

before

Bringing a childhood classic to life—one purple crayon (and influencer) at a time!

after

influencer engagement

.

experiential marketing

.

content capture

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